In this video I go through my favorite and most valuable A/B tests that I've run this year on my website, including why I ran them, how I ran them, the results of each test AND...most importantly, how they each affected revenue.
I hope this gives everyone some ideas on what they could be testing on their website.
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Also, I forgot to mention in the video, but test 1 thing at a time, and over a 7-day cycle - ideally.
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